The Bezuayghu Shone Coffee Plantation
has firmly established its strategic alliances with other similar private
firms, financial, research, and agricultural organizations that are involved in
coffee research, financing, production, processing, and marketing. It has
created a strong development partnership with Commercial Bank of Ethiopia,
Ethiopian Agricultural Research, Ethiopian Commodity Exchange, coffee state
farms and the Ethiopian Ministry of Agriculture, and is currently in the
process of establishing a business partnership with Bona's Café based in Canada.
Uncommon to most private farms, the
company promotes an inclusive business model that involves partnerships between
the farm and small-holder farmers living in the vicinity of the farm. Through this partnership with other coffee growers the
farm provides technical support and improved coffee seedlings to the
surrounding small-holder farmers and buys their produce at a fair market price,
thereby leveraging on competitive volume pricing.